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The first quarter in summary (January-March 2024)

Sleep Cycle AB (publ), the world’s leading sleep tracking application, will on the 3rd of May, at 9:30 CET, present the interim report for January-March 2024 for shareholders, media and other stakeholders. Participants will be able to follow the presentation via webcast.

Sleep Cycle AB (publ), a global leader in AI-driven sleep analysis, announces today the appointment of Elisabeth Hedman as the new Chief Financial Officer (CFO) and Head of Investor Relations (IR) effective June 1. Elisabeth joins Sleep Cycle from her role as CFO at TimeEdit and brings with her a wealth of experience from previous positions at TimeEdit and Norion Bank.

At the Annual General Meeting (the “AGM”) of Sleep Cycle AB (publ) on 11 April 2024, the following was resolved.

Sleep Cycle AB (publ), a global leader in AI-driven sleep analysis, today announced the appointment of Petter Höglander as Chief Product Officer (CPO) effective April 15. As previously announced, Peter Alsterberg will join Sleep Cycle as Chief Commercial Officer (CCO) in Q2, start date now set for April 8

Sleep Cycle today will present revised financial targets at a capital markets event. Sleep Cycle’s CEO and senior members of the management team will comment on the revised financial targets and provide insights into the company’s new business strategy. 

The shareholders of Sleep Cycle AB (publ) (“Sleep Cycle”), reg. no. 556614-7368, are hereby invited to attend the Annual General Meeting (the “AGM”) to be held on 11 April 2024 at 09:30 CEST at Jacy’z hotel, floor 24, Drakegatan 10, 412 50 Gothenburg, Sweden. Admission and registration for the AGM will begin at 09:00 CEST.

The nomination committee has resolved to propose that Hans Skruvfors be elected new member of the Sleep Cycle AB board of directors at the annual general meeting on April 11, 2024. The addition of Hans Skruvfors marks another strategic move in the company’s efforts to sharpen its commercial focus.

Sleep Cycle, the world’s leading sleep tracking application, today published the Annual Report 2023 for the financial year January 1 to December 31, 2023.

Following Sleep Cycle’s strategic move to enhance teamwork and boost operational efficiency by consolidating the workforce at the Gothenburg headquarters, the company today announced changes to the senior management team. Peter Alsterberg will join Sleep Cycle as Chief Commercial Officer (CCO), a newly established position. Additionally, Chief Product Officer, Samuel Cyprian, and Chief HR Officer, Cecilia Mikkov, have declined to move to Gothenburg HQ and have decided to leave Sleep Cycle.

With more than two million active users across 150 countries, Sleep Cycle is the world’s leading sleep technology company. In a move to further innovate, build, and discover new ways to deliver on Sleep Cycle’s core promise – better health through better sleep – the Board of Directors today adopted a new business strategy.  The new business strategy will be announced on a capital market presentation March 20. The intention is to present updated financial targets ahead of the capital market presentation.

The fourth quarter in summary (October-December 2023)

Sleep Cycle AB (publ), the world’s leading sleep tracking application, will on the 8th of February, at 9:30 CET, present the year end report 2023 for shareholders, media and other stakeholders. Participants will be able to follow the presentation via webcast.

Sleep Cycle AB (publ), the world’s leading sleep tracking application, today announced a strategic move to enhance teamwork and boost operational efficiency. The company intends to consolidate its workforce at the Gothenburg headquarters, which would mark a decisive shift in its operational structure and position the organization to meet current challenges and eye future growth.

At the Extraordinary General Meeting (the “EGM”) of Sleep Cycle AB (publ) on 23 November 2023, it was resolved to implement an incentive program for the CEO of the company.

The nominating committee for Sleep Cycle AB’s Annual General Meeting 2024, has been appointed by the company's three largest shareholders, or shareholder groups, with each selecting a representative to the nominating committee.

The shareholders of Sleep Cycle AB (publ) (“Sleep Cycle”), reg. no. 556614-7368, are hereby invited to attend the Extraordinary General Meeting (the “EGM”) to be held on 23 November 2023 at 13:00 CET at the company’s head office, floor 20, Drakegatan 10, 412 50 Gothenburg, Sweden. Admission and registration for the EGM will begin at 12:30 CET.

The third quarter in summary (July-September 2023)

On the 25th of October, at 9:30 CET, Sleep Cycle will present the interim report for July-September 2023 for shareholders, media and other stakeholders. Participants will be able to follow the presentation via webcast.  

In agreement with the company’s board, Carl Johan Hederoth steps down as CEO of Sleep Cycle AB (publ), the global leader in the development of AI-based sleep analysis. The board has today decided to appoint Erik Jivmark as the new CEO of Sleep Cycle as of 1 November 2023.

Revenues increased by 11 % in the second quarter and 1 % excluding foreign exchange effects. The growth was driven by price increases of up to 30% for new users in selected markets implemented during 2023, improving blended ARPU by 6 %, offset by a reduction in the number of subscribers of 5 % compared to last year. The number of new subscribers increased in the second quarter compared to last year, which is a reversal of the trend of the prior three quarters that all saw a decline in new subscribers. During the second quarter, an optimisation program was launched to refocus resources to drive growth in the core product, while also reducing the cost base by an expected 25 Mkr on a yearly basis, in turn increasing the adjusted EBIT margin to 30 %.